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Admissions, Marketing & Communications in Independent Schools

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Senior Marketing Co-Ordinator

Benefits

  • Health cash plan
  • Community events
  • Free three course lunch, during term time
  • Free onsite parking
  • Use of the gym and swimming pool, at specified times
  • Discounted Bacon Theatre tickets
  • Company sick pay entitlement
  • Company pension scheme

 

The Role
This is a full-time position within a fun and lively Marketing Team, working within the heart of the Prep and Pre-Prep schools and under the leadership of the Foundation’s Director of Marketing and Communications. You will work closely with the Headmistress of DCPPS, the Headmaster of DCPS and the Head of Admissions DCPS. With no two days ever being the same, we require an experienced, highly motivated marketing professional to manage the day-to-day marketing activity of these schools. You will be part of a wider DCF marketing team and will work together with the marketeers in the other schools.

The basic hours of work are Monday to Friday from 9.00am until 5.00pm (with half hour unpaid lunch break). However, this role will require the flexibility to work to deadlines and to attend occasional events during evenings and weekends. In holidays there is flexibility in choosing working hours with some hybrid working, to be agreed with the Director of Marketing and Communications.

The Marketing Team
The marketing team consists of six members who work across the Foundation in the following roles:
• Director of Marketing and Communications, DCF
• Marketing Manager, DCS
• Senior Marketing Co-ordinator, DCPS
• Marketing Co-ordinator, Dean Close St John’s
• Marketing Co-ordinator, Dean Close Airthrie
• In-house Graphic Designer, DCF

They all benefit hugely from being part of a dynamic and happy team. As well as scheduled team meetings they are in regular contact, working in collaboration to share creative ideas, skills and best practice, offering support to each other.

Duties
Working within the Prep, Pre-Prep and occasionally for the wider Foundation:
• Help to develop an annual, carefully costed marketing plan, in close consultation with the Head and the Admissions team, and in the context of the wider Marketing Strategy, to be agreed with the Director of Marketing and Communications.
• Liaise closely with the Director of Marketing to ensure continuity across the site.
• Build relationships with staff in both the Prep, Pre-Prep and across the DCF. Specifically develop strong relationships with the Admissions (Sales) Team.
• Monitor the School calendar and internal workings as well as external market trends, to identify opportunities.
• Meet regularly with the DCF marketing team, working together to share skills and best practice.
• Support the Choristers in their promotional and marketing activities.
• Performance will be reviewed annually against the targets and objectives set in the annual marketing plan.


Website and video management
• Day to day content management
• Generate and load news stories
• Change photos on an ongoing basis to keep the site fresh
• Ensure all information, such as school calendars, policies, etc, are up to date
• Monitor analytics and produce reports
• Manage admissions hub
• Manage digital campaigns using Google Ads and website cookies
• Work with the Foundation on filming projects
• Use iPad to make simple films for social media.

Social Media Management
• Implement the DCF social media strategy
• Analyse results and trends, and report back
• Run targeted digital campaigns
• Identify social media trends and make suggestions to the wider team newsletters
• Produce and distribute termly e-newsletter
• Offer support in the creation and distribution of the weekly newsletter
• Produce the annual school magazine event management
• Develop and implement comprehensive programme of marketing/promotional events, eg:
– Pre-prep events such as coffee mornings, open mornings, Forest School events…
– Prep events such as fun days, music days, sports days…
• Identify and develop relationships with market niches, eg. nurseries, primary schools
• Promote both Heads and get them out to events
• Promote open mornings with posters and flyers and distribute appropriately
• Attend and help to manage events on the day
• In time, create new events that add value to the Dean Close experience for parent and child press & advertising
• Generate stories for press, website and social media outlets
• Provide regular news stories to identified directories, features and websites
• Generate copy and photos where appropriate for outside publications
• Develop an annual rolling advertising schedule
• Maintain press list and develop relationships
• Monitor advertising opportunities for discussion
• Work with the in-house designer
• Monitor new advertising opportunities for discussion
• Work with Admissions to keep directories up to date Print collateral production
• Meet deadlines for the updating of all school literature
• Work with the in-house designer to develop new literature
• Work on the Unify Schools system to generate new literature and analytics
• Produce the Young Decanian magazines, under direction and work with Youngest Decanian.

Additional activities
• Work on the other digital platforms used by the School such as My Parent Portal and the Intranet.
• Organise and manage photography and film professionals as required
• Manage promotional items and stock control
• Attend conferences, workshops and training as suggested by the Director of Marketing
• Be aware of first impressions for visitors and report any issues that need addressing
• Record spend and work to budget The Foundation
• Provide information for the Foundation’s Annual Report
• Work on the Foundation website as requested
• Share Foundation social media content as instructed

Person Specification
Key skills and characteristics required:
• Experience of working on digital and traditional marketing projects
• Experience of marketing planning
• Experience of events management
• Advanced IT skills including strong knowledge of CMS and social media platforms
• Ideally some knowledge of Canva, Mailchimp, SurveyMonkey and video editing
• Excellent writing and proof-reading skills
• Creative flair with a good eye for design
• Ability to work independently and drive things forward
• Good communication skills and the confidence to converse with a range of personnel
• Strong organisational skills, ability to prioritise and work to deadlines
• Market and industry awareness an advantage

Terms and Conditions
Annual leave pro-rata (25 days plus bank holidays) to be taken in the school holidays.


All staff are expected to
• Work towards and support the Dean Close Foundation vision and ethos.
• Support and contribute to the Foundation’s responsibility for safeguarding pupils.
• Work within the Foundation’s health and safety policy to ensure a safe working environment for staff, students and visitors.
• Promote equality of opportunity for all students and staff, both current and prospective.
• Undertake any other reasonable duties required that are related to the job purpose from time to time.
The post holder may be required to perform duties other than those given in the job description for the post from time to time. The particular duties and responsibilities attached to posts may vary from time to time without changing the general character of the duties or the level of responsibility entailed.

Any queries regarding the role should be submitted to recruitment@deanclose.org.uk

Please apply via TES – https://www.tes.com/jobs/vacancy/senior-marketing-coordinator-dean-close-preparatory-school-cheltenham-dean-close-preparatory-school-lansdown-road-cheltenham-gloucestershire-1693316

The Dean Close Foundation is committed to safeguarding and promoting the welfare of children. Applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service.

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Senior Marketing Executive

Charterhouse is a beautiful school and a wonderful place to live and work. It was founded in 1611 and moved to its present magnificent 250-acre site near Godalming in Surrey in 1872. Few schools can offer such a splendid backdrop for teaching and learning, and the School community is very strong, with excellent relationships between pupils and staff.
The Marketing Department is responsible for marketing all aspects of the School to different audiences and a key part of this is ensuring that a clear understanding of how appropriate and relevant use of printed media, video and social media will help the School communicate with current parents, prospective parents and alumni.

We are looking for a bright, enthusiastic and diligent Senior Marketing Executive, with at least three years’ relevant experience to help take our team to the next level. Working as part of a small team, this is an exciting time to join the Marketing department, playing a pivotal role in communicating the School’s brand and values to a wide range of audiences. We seek to ensure that the School is well-known and understood in its marketplace and beyond, and to strengthen its market position as a leading independent boarding and day school.
You will become involved in many aspects of School life and assist in a wide range of marketing activities including production of publications and other literature, digital marketing, events management and administration.
Anticipated Interview Format:

Selection interview

Skills test

Tour of the School

Interviews will take place 31st March and 1st April

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Senior Brand Manager

Background

In September 2012, Malvern College opened its first overseas school, Malvern College Qingdao, in the eastern Chinese province of Shandong. This was followed by a second school in Chengdu, south-west China, in 2015. Since then further schools have been opened in Hong Kong, Cairo and Switzerland, and the Malvern College Family of Schools now educates over 3,000 pupils overseas, in addition to 1,000 pupils in the UK. Exciting plans are currently being developed to continue to develop the College’s international portfolio over the next decade.

Much work has been done recently at group level, under the leadership of the College’s Director of Marketing & Admissions, to articulate a new brand strategy and vision for the College and its family of schools, and the College, through its subsidiary Malvern College International, now wishes to recruit a Senior Brand Manager to interpret and articulate the new brand framework for its overseas schools. In addition to this strategic branding work, the role will also involve supporting each of the College’s international partners in developing and rolling out their own marketing strategies, ensuring they are aligned with the overarching brand strategy in place at group level.

The successful candidate will be expected to travel when required to each of the College’s international schools and to work at a senior level with proprietors and other staff across the group.

The role will report to the Director of International Schools on a day to day basis, with a dotted reporting line to the College’s Director of Marketing & Admissions, who will provide functional leadership and oversight of brand and marketing strategy as they pertain to the Malvern group as a whole.

Main Duties, Activities and Responsibilities

  • Work closely with proprietors and senior marketing executives from each international school to articulate and interpret the group brand framework to ensure it is relevant at a local and regional level in each case
  • Support the development of marketing strategies and initiatives for each  international school, ensuring that marketing activity and key outputs (for example
    website, prospectus, and video) are aligned with the group brand framework
  • Develop content and communications that can be re-applied across the Malvern College family of schools and support the co-ordination across the group of
    related marketing communications
  • Work with the digital team in the UK, and across the group, to maximise brand awareness across the international group
  • Support the development and profile-raising of strategic group initiatives such as the Malvern Pathways Professional Development Framework, the Group HR Service and the MCI Academy.
  • Support new business partners in the development of their initial marketing strategy and in the roll-out of marketing activity in both the pre-operational and live stages of new projects
  • Work with the UK Director of Marketing and Admissions, to explore the development of Malvern College International (MCI) as a B2B brand in its own
    right, ensuring an appropriate position in the group hierarchy alongside Malvern College and individual international schools
  • Work with the Director of Education and UK Director of Marketing & Admissions to develop a Marketing & Admissions training programme which can be delivered to M&A staff across the group as part of Malvern Pathways
  • Work with the UK Director of Marketing and Admissions and other relevant colleagues to create a comprehensive Partner Handbook which aids successful on-boarding for new partners joining the Malvern College Family of Schools and which supports the operational development of new projects

Additional

  • Liaise closely and regularly with the College’s marketing team, through the UK Director of Marketing & Admissions, to ensure a deep understanding of the College’s ethos and values
  • Visit each international school on a regular basis to ensure strategic alignment on brand and positioning
  • Liaise continuously with relevant MCI school staff to ensure marketing activity and outputs meet with MCI and College requirements
  • Contribute to formal Quality Audit visits (usually taking place annually)
  • Report, when required, to the MCIL Board of Directors and other governance forums within the family of schools
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Senior Marketing Executive

Charterhouse is a beautiful school and a wonderful place to live and work. It was founded in 1611 and moved to its present magnificent 250-acre site near Godalming in Surrey in 1872. Few schools can offer such a splendid backdrop for teaching and learning, and the School community is very strong, with excellent relationships between pupils and staff.

The Marketing Department is responsible for marketing all aspects of the School to different audiences and a key part of this is ensuring that a clear understanding of how appropriate and relevant use of printed media, video and social media will help the School communicate with current parents, prospective parents and alumni.

We are looking for a bright, enthusiastic and diligent Senior Marketing Executive, with at least three years’ relevant experience to help take our team to the next level. Working as part of a small team, this is an exciting time to join the Marketing department, playing a pivotal role in communicating the School’s brand and values to a wide range of audiences. We seek to ensure that the School is well-known and understood in its marketplace and beyond, and to strengthen its market position as a leading independent boarding and day school.

You will become involved in many aspects of School life and assist in a wide range of marketing activities including production of publications and other literature, digital marketing, events management and administration.

For any informal queries please telephone Agata Scott-Hubbard, HR Manager, on 01483 291506.

Applications should be made in accordance with the School’s application and safer recruitment procedures, via the School’s website, selecting the relevant vacancy. This will take you to our online recruitment system and give you the opportunity to register and complete an application form. You will also have the opportunity to upload your latest CV.

The link to our vacancies is:
https://www.charterhouse.org.uk/about-us/employment-opportunities

Anticipated Interview Format:
Selection interview
Skills test
Tour of the School

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Senior Admissions Officer

The Admissions team is responsible for ensuring that pupils enjoy a smooth introduction to life at Canford.  The Senior Admissions Officer will liaise with colleagues, prospective parents, pupils, feeder schools and other external agencies and be involved in the administration of entrance and scholarship testing events.  The postholder will assist in the administration of familiarisation days and personal visits as well as attending key Admissions events such as Open Day.

The successful candidate must be an experienced administrator with excellent IT and interpersonal skills.  An approachable and unflappable manner is essential, as is a flexible approach to work.  Preferred candidates will be those with experience of the independent schools sector and the Admissions process.

Working 37½ hrs per week (including occasional evenings and Saturdays), this role is not term time only.

Closing date – 0900hrs on Friday, 14th May 2021 (Previous applicants need not apply.)

For further details and to apply please visit the School website – https://www.canford.com/useful-links/job-vacancies

HR Department – 01202 847549 / recruitment@canford.com

Canford School is an equal opportunities employer and is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment.  All successful job applicants will be required to undergo child protection screening.

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Senior Admissions Manager

Following the appointment of our Admissions and Communications Director we are looking to appoint a Senior Admissions Manager to join our existing Admissions team.

The admissions process is core to the school’s success. Radley College is an exceptional school and therefore attracts significantly more enquiries than there are places. It is the role of the Admissions Department to manage this large volume of enquiries efficiently, but with warmth and skill to ensure that all prospective students and their families form a positive impression of the school.

Further information and details on how to apply can be found on the school’s website: www.radley.org.uk.

The deadline for applications is 12 noon on Friday 30 October 2020.

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Senior Admissions Secretary

Required: As soon as possible
36 Hours per week, all year round

Salary: £27,342 – £32,814 (depending on experience)

This is an opportunity for a highly organised and effective administrator to play a key role in one of the UK’s leading schools.

Committed to delivering first class customer service, the successful candidate will be able to build positive relationships with stakeholders and prospective parents as well as demonstrating outstanding IT skills.

Working with the Registrar and as part of the Communications and Development team, they will be integral to all aspects of the admissions process from open days to assessments to the transition of new students.

This is a rare opportunity for an exceptional candidate to join a dynamic and forward-thinking school where there is ample scope to develop personally and professionally.

About the School

Established in 1893 Putney High School is set in leafy, tranquil grounds close to the heart of Putney and to the River Thames. With already enviable facilities, the school is now embarking on the next exciting phase of its development.

The school is part of the GDST, the UK’s leading network of independent girls’ schools.

We can offer a variety of benefits, such as:

  • Competitive salaries and pay progression
  • Access to extensive professional development opportunities
  • Training grants for qualifications
  • Generous pension schemes
  • Free life assurance benefit
  • A discount of up to 50% on fees for children at GDST schools
  • Interest free loans for training, computer purchase loans and travel season ticket loans
  • A Cycle to Work scheme
  • Competitive terms and conditions of employments

Full details of this post and how to apply may be obtained from the school website: https://www.putneyhigh.gdst.net/about/work-with-us/

A letter addressed to the Headmistress should be included with your application, which must be received by midday on Monday 12th October 2020.

We are committed to the safeguarding of children and child protection screening will apply to this post.