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Iff Digital - Our Experience in Education
As digital and performance marketing specialists, we help independent schools thrive online. We connect the dots. Strategy, marketing, technology and measurement to drive digital growth and maximise return of investment (ROI).
We’ve spent almost two decades refining our approach to build a tried-and-tested approach that helps schools tackle their biggest digital challenges.
1) Building an audience-first approach
2) Measuring digital success effectively
3) Building a tangible business case to support an ‘always on’ approach to digital
We strip marketing back to its first principle: find customers and get them to take action. In a world flooded with complexity we like to keep things simple, creating a full-funnel adaptive approach that drives measurable growth - marketing efficiency, admissions and impact.
We are proud to have partnered with, and help build, some of the UK’s leading independent schools including; QE, Kings College Taunton and Canford College.
Recent successes include:
- Partnering with Kings College Taunton to build an ‘always on’ approach to paid media that delivers a £77 return for every £1 invested.
- Working with Canford College to deliver a 30% increase in digital admission leads by implementing a best in class approach to paid media, SEO and Content.
- Helping QE increase their digital admission leads by 39% whilst reducing digital spend by -30%.
By choosing Iff Digital, you’re partnering with a team committed to cutting through the noise and providing commercially grounded advice that provides a platform for growth and is underpinned by almost two decades of sector experience & insight. |
