Mystery Shopper

AMCIS Mystery Shopping: See Your School Through a Parent's Eyes

Understand your parent enquiry journey. Improve admissions performance.

Every interaction shapes a family's decision to enrol. AMCIS Mystery Shopping gives you an independent, parent's-eye view of your admissions experience, from first click to first visit.

Built for independent school admissions

AMCIS understands the unique challenges of independent school admissions and enrolment management.

Our mystery shopping service is designed in partnership specifically for the sector, so feedback is relevant, actionable and aligned with best practice, not generic retail benchmarking.

01Discounted rate for AMCIS members
02Independent, impartial evaluation
03Sector-specific expertise
04Access to three specialist providers
05Flexible service options
06Actionable, practical recommendations

Learn more about the specialist support that could suit your school

AMCIS works with trusted specialist providers, so you can pick the depth, style and budget that fits.

Ambleglow

"Our bespoke mystery shopping service is tailored to your needs, with optional scoring and flexible reviews covering every stage of the journey.

From open days and group tours to one-to-one enquiries and meetings with the Head, our reports provide clear, actionable insight to help you create an exceptional customer experience at every touchpoint."

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insight6

"We run mystery shopping programmes across every channel your customers actually use, and report back on each one within 48 hours"

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MTM Consulting

"Our experienced mystery shoppers visit undercover providing impartial reports and valuable insights into how your prospective customers perceive your institution"

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Ready to see your school through a parent's eyes?

Complete the enquiry form and your chosen provider(s) will confidentially be in touch to understand what you are looking for.